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Roadtrip Nation Tour 2008

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Roadtrip Nation Tour 2009

Each fall and spring Roadtrip Nation hits the road to visit college campus’ around the country to encourage young people to roadtrip and explore life outside their comfort zones. The fall tour focused on the 2009 PBS series and the behind the wheel roadtrips that are filmed each summer. The campus tour promotional materials were created in association with and sponsored by State Farm Insurance, College Board, Tourism Australia and Rand McNally.

Client: Roadtrip Nation
Role: Art Direction, Concept, Design
Illustration: Sacha Penn